Chapter 29: 28
"I'm considering starting a Patreon and Buy Me a Coffee for support since I'm new to these platforms. Could you suggest suitable subscription tiers fees and how many chapters I should aim to upload in it each month?"
Twitter's launch was not just a technological marvel but a financial success that catapulted Ben Tennyson into the spotlight as a young entrepreneur. Within a month of Twitter going live, the platform had attracted millions of users, and its monetization strategy was already bearing fruit.
Twitter's primary income came from advertisements. Brands, both big and small, began buying ad space to promote their products and services. These ads appeared as promoted tweets, trending topics, and suggested accounts. Ben and Peter had integrated a sophisticated algorithm that allowed advertisers to target specific demographics, ensuring higher engagement rates.
Example: A local bakery could promote a tweet to users in their area who followed food-related accounts. Earnings: By the end of the first month, Twitter had raked in $2.5 million from advertising.
Ben introduced a subscription model called "Twitter Blue," offering premium features like editing tweets, customizable themes, and exclusive analytics for businesses.
Monthly Fee: $5 per user. Subscribers in the First Month: Over 500,000 users signed up, generating $2.5 million.
Another significant revenue stream was data licensing. Twitter's trending data and user insights became valuable to market researchers and advertisers. Ben ensured that all data shared was anonymized to maintain user privacy.
Earnings: $1.5 million in the first month.
Companies partnered with Twitter to host exclusive events, live Q&A sessions, and other promotional campaigns. These partnerships brought in an additional $1 million.
By the end of the first month, Twitter had generated a staggering $7.5 million in revenue. After accounting for reinvestments, Ben and Peter had made a net profit of $5 million.
After their success with Twitter, Ben and Peter sat in Ben's room, brainstorming Instagram. The holographic interface Baymax projected on the wall displayed their notes and ideas.
Peter tapped his chin thoughtfully. "Alright, so Instagram is going to focus on visual content. Photos and videos are the primary mediums, but we need to make it unique."
Ben nodded. "We'll center it around storytelling. People won't just upload random photos; they'll share their lives, their passions. Hence the tagline: Your World, Your Story."
"Features?" Peter asked, typing on his laptop.
"Photo sharing, video uploads, filters, stories that disappear after 24 hours, and a strong focus on hashtags and explore pages," Ben listed.
Peter raised an eyebrow. "Stories? You're thinking ahead."
Ben smirked. "If we're going to change the game, we need to innovate."
The next two days were spent designing the user interface (UI).
"Instagram needs to be visually appealing," Ben said, sketching mockups on his tablet. "People are here for the aesthetics."
Peter worked on turning the mockups into a functional prototype. The app featured:
A home feed displaying photos and videos from followed accounts. A bottom navigation bar with icons for Home, Search, Post, Activity, and Profile. A dedicated Explore page with trending posts and suggested users.
By the end of Day 3, they had a basic UI prototype ready.
With the UI taking shape, they turned their attention to the backend.
"Baymax, create a database structure," Ben instructed.
Baymax displayed a relational database:
Users Table: To store usernames, emails, passwords, and profile information.
Posts Table: For photos, videos, captions, and timestamps.
Stories Table: For temporary posts with expiration timestamps.
Likes and Comments Tables: To track user engagement.
Peter worked on creating a robust API for the app. "We need endpoints for uploading photos, fetching feeds, and handling likes and comments."
Ben added, "And we'll use a content delivery network (CDN) to ensure media loads quickly, no matter where users are."
Testing began on Day 6. Baymax simulated thousands of users uploading photos, scrolling feeds, and interacting with posts.
Peter monitored the system. "No lag so far, but the CDN integration needs tweaking. Some images are taking too long to load."
Ben nodded. "Baymax, prioritize media files for high-traffic regions during peak hours."
"Understood," Baymax replied, adjusting the settings.
With the core functionality complete, they added advanced features:
"People love enhancing their photos," Ben said. "We'll offer filters and basic editing tools like cropping, brightness, and contrast adjustments."
Stories became a reality with Baymax's help, allowing users to post temporary photos and videos.
Peter integrated a notification system to alert users about likes, comments, and new followers.
"After the backlash we faced with Twitter, we need better moderation tools," Ben said.
They implemented:
A reporting system for inappropriate content. AI-powered moderation to flag harmful posts automatically.
On the final day, they polished the app, optimizing performance and fixing bugs.
Ben leaned back in his chair, admiring their work. "It's beautiful. People are going to love this."
Peter grinned. "We've done it again. Ready to launch?"
Ben couldn't hide his excitement as he walked into the classroom, clutching a tablet and his phone with Instagram loaded on them. He had promised his classmates early access, and today was the day to make good on that promise.
As Ben and Peter entered the classroom, they were met with a buzz of curiosity. Ned followed close behind, his face lit up with anticipation.
"Alright, everyone," Ben said, raising his voice to get their attention. "Remember how I promised you early access to something big? Well, here it is." He held up his phone, displaying the Instagram app's sleek interface.
"Instagram?" one of the students asked, leaning forward. "What's that?"
Peter grinned and took over. "It's a new app Ben and I have been working on. Think of it as a place to share your photos and videos, add cool filters, and even share stories that disappear after 24 hours."
Ben pulled out a few printed QR codes from his bag and handed them out. "Scan these, and you'll get access to the beta version. But keep it quiet—this is just for you guys. Don't go sharing it around yet."
As the students downloaded the app and began exploring, the room filled with gasps and chatter.
"This is amazing!" Gwen exclaimed, scrolling through the Explore page. "It's so smooth, and these filters are awesome!"
MJ nodded in agreement. "This feels so different from Twitter. It's more personal, more... creative."
"Wait, I can post a story right now?" a classmate asked. "This is insane!"
Ben chuckled. "Go for it. That's what it's for."
Ned, already immersed in the app, pointed at his phone. "Guys, look at this filter! It makes my face look like a cartoon. This is going to be so popular!"
Peter leaned toward Ben and whispered, "They're loving it. This might be even bigger than Twitter."
Later that evening, Ben sat in the living room with his parents and younger sister, Emily. Peter had joined them, eager to see their reactions.
"Alright, everyone," Ben said, holding up his phone. "Peter and I have been working on something new. Meet Instagram."
He passed his phone to Emily first, who was immediately drawn to the colorful interface. "Wow, this is so cool!" she said, swiping through the Explore page. "Can I post something?"
"Sure," Ben said. "Take a photo and upload it."
Emily quickly snapped a picture of the family's dog and uploaded it, applying a playful filter. "This is so much fun! Can I get it on my phone?"
Ben laughed. "Not yet, but soon."
His parents, however, were more focused on the business side. "So, this is what you've been working on after Twitter?" his father asked, his tone both impressed and curious.
"Yeah," Ben said. "It's all about sharing moments, making it easy and fun for people to connect visually."
His mother smiled. "You're really onto something, Ben. This feels like something everyone will want to use."
Peter chimed in, "And it's not just about fun. We've built in some serious tech to make sure it's fast, secure, and accessible."
Later, Ben and Peter sat in Ben's room with Ned, who was still glued to his phone, exploring Instagram.
"Dude, this is going to blow up," Ned said. "It's like you took the best parts of every app and made them better."
"That's the idea," Ben said, leaning back. "It's all about making something that feels fresh and intuitive."
Ned looked up, grinning. "Do you realize what's going to happen when this goes live? Everyone's going to be on it. And when they find out it was made by two high schoolers? Mind blown."
The next day at school, Ben and Peter were swarmed by their classmates, all eager to share their thoughts on Instagram.
"This is way better than Twitter!" one of them exclaimed.
"I love how the stories disappear after a day. It makes everything feel more spontaneous," another added.
Gwen approached Ben with a curious look. "So, when does the rest of the world get to see this?"
"Soon," Ben said, a sly grin on his face. "We're just ironing out a few things. But when it's ready, you'll know."